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Jonathan Harman appointed as Chair for The Kite Factory

Key Capital Partners are pleased to announce that The Kite Factory has recently appointed Jonathan Harman as its new Chair.

KCP invested in the performance marketing agency in July 2017. Using their own proprietary analytical tools, The Kite Factory design and purchase media campaigns to meet the client’s business objectives. The appraisal of the marketing performance, enables the business to reallocate media spend away from ineffective channels, focusing on the successful channels and campaigns. As a result, the clients business achieves increased profitable growth.

Jonathan has enjoyed a 30-year career in a variety of roles spanning media, marketing, data and technology. He has worked in client, agency and media owner roles for a variety of owners from FTSE 100 to privately owned.

He spent over 6 years at Royal Mail from 2013 as Managing Director of Media, where he led the £1bn business and was a member of the Group Executive Team as the business was privatised. He previously led the growth and eventual acquisition of Carlson Marketing EMEA by Aimia. Jonathan is equally comfortable in smaller businesses having successfully led agencies in London for both Omnicom and WPP.

Mike Fell, investment partner at KCP and board member of The Kite Factory, comments: “We are delighted to welcome Jonathan to The Kite Factory team. His skills and experience make him an important addition the board and I look forward to working with him and rest of the team to continue the growth of the agency.”

Jonathan comments: “I am delighted to have joined The Kite Factory at an exciting time in its history and I’m looking forward to working with CEO Robin Trust, Mike Fell at KCP and the rest of our talented team to build a substantial business together.”

Posted in All, Portfolio on Apr 03, 2020